Marketing, Writing and Design > Marketing Data Coordinator
Salary National Average
Low | Medium | High |
---|---|---|
44680.0000 | 50510.0000 | 70720.0000 |
Change from Previous Year:
+4%
Supply and Demand
Candidate Supply: 72 Job Openings: 204
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Short Description:
Research market conditions in local, regional, or national areas, gather information to determine potential sales of a product or service or create a marketing campaign. May collect information on competitors, prices, sales, and methods of marketing and distribution.
Duties / Responsibilities:
- Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
- Seek and provide information to help companies determine their position in the marketplace.
- Gather data on competitors and analyze their prices, sales, and method of marketing and distribution.
- Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.
- Devise and evaluate methods and procedures for collecting data, such as surveys, opinion polls, or questionnaires, or arrange to obtain existing data.
- Monitor industry statistics and follow trends in trade literature.
- Measure and assess customer and employee satisfaction.
- Measure the effectiveness of marketing, advertising, and communications programs and strategies.
- Forecast and track marketing and sales trends, analyzing collected data.
- Attend staff conferences to provide management with information and proposals concerning the promotion, distribution, design, and pricing of company products or services.
Skills / Requirements / Qualifications
- Reading Comprehension: Understanding written sentences and paragraphs in work-related documents.
- Active Listening: Giving full attention to what other people are saying, taking time to understand the points made, asking questions as appropriate, and not interrupting at inappropriate times.
- Complex Problem Solving: Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.
- Critical Thinking: Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems.
- Judgment and Decision Making: Considering the costs and benefits of potential actions to choose the most appropriate one.
- Speaking: Talking to others to convey information effectively.
- Writing: Communicating effectively in writing as appropriate for the audience's needs.
- Monitoring: Monitoring/assessing the performance of yourself, other individuals, or organizations to make improvements or take corrective action.
- Active Learning: Understanding new information's implications for current and future problem-solving and decision-making.
- Coordination: Adjusting actions concerning others' actions.
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